BEHL, A.; PEREIRA, V. What’s behind a scratch card? Designing a mobile application using gamification to study customer loyalty: An experimental approach. Australasian Journal of Information Systems, Australia, v. 25, 2021. DOI: 10.3127/ajis.v25i0.3203. Disponível em: https://ajis.aaisnet.org/index.php/ajis/article/view/3203. Acesso em: 15 oct. 2024.