Bhimavarapu R, Mohanty PK, Acharya A, Gupta M. Interactive app-based services: Recovery evaluations and the mediating role of satisfaction in the relationship between customer-brand engagement and electronic word of mouth. AJIS [Internet]. 2021Nov.18 [cited 2024Dec.4];25. Available from: https://ajis.aaisnet.org/index.php/ajis/article/view/3199